How to Innovate from Within?
Explore the unobserved concepts of INTRApreneurship and EXTRApreneurship.
The everyday term ENTREpreneurship is largely attached to the leap from individual start-up drive to larger business venture, an outward commercial practice or the introduction of a viable product in a new market.
Intrapreneurship inverts this arch of movement of extending an outcome out, and focuses on the internal undertaking of individuals finding a place of action from within a company, collective or corporate.
Intrapreneurs are the social entrepreneurs of the organizational world.
They operate from within, thinking literally inside the box, and turning the box inside out. There are many reasons why Intrapreneurship is so timely in our current times. Research shows that there are a few big whys behind it: growth, innovation, leadership, change, community and engagement.
Why do you need to be an Intrapreneur?
GROWTH: The goal of Intrapreneurship is to channel the entrepreneurial mindset and to create the infrastructure needed to support growth.
INNOVATION: innovation alone is not enough. Organizations need to set and foster the right context for innovation, the right people, the right processes and the right environment.
LEADERSHIP: As the key predictor of innovation success, leadership needs to update its own set of skills and capabilities to achieve a growth agenda.
CHANGE: One of the most common and least understood management disciplines, change is the motor of innovation.
COMMUNITY: When leaders engage and involve individuals on personal initiatives, the capacity for a change movement grows in the number of followers, ambassadors and innovation champions.
ENGAGEMENT: Disengaged employees and lost productivity are a key fulcrum on organizational wellbeing and growth mindset.
“Intrapreneurship has become a critical imperative for all organizations and a survival strategy for others. Organizations that have embraced Intrapreneurship have achieved higher financial returns, increased productivity, more innovation and higher levels of employee engagement.”